App Store Screenshot Sizes in 2026: The Complete iPhone Guide

SF
ScreenFast TeamApp Store Optimization Experts

TL;DR

You only need one master set of screenshots in 2026: 1290×2796 pixels (iPhone 6.9"). Apple's App Store Connect automatically scales this single size to every other iPhone model. No more exporting five sizes per release.

Why one size is now enough

Since App Store Connect's 2024 update, Apple accepts a single master set of iPhone screenshots and automatically renders display-correct versions for every other iPhone form factor. The master size is 1290×2796 px — the native iPhone 6.9" display (iPhone 15 Pro Max, iPhone 16 Pro, iPhone 16 Pro Max).

Previously, indie developers exported the same set five times: 6.9", 6.7", 6.5", 6.1", and 5.5". That's gone. Upload once, Apple scales the rest.

Accepted iPhone screenshot sizes

Device class Dimensions Status
6.9" (iPhone 15 Pro Max+) 1290×2796 Required master set
6.9" (iPhone 16 Pro Max alt) 1320×2868 Optional secondary
6.7" (iPhone 14/15 Pro Max) 1290×2796 Auto-generated from master
6.5" (iPhone XS Max / 11 Pro Max) 1242×2688 Auto-generated from master
6.1" (iPhone 14 / 15) 1170×2532 Auto-generated from master
5.5" (iPhone 8 Plus — legacy) 1242×2208 Optional, iOS 14 and earlier only

The only reason to manually upload the 5.5" legacy size is if your app explicitly supports iOS 14 or earlier and you want marketing parity with users on those devices. For 99% of indie apps shipping today, the single 1290×2796 set is all you need.

What about iPad?

iPad screenshots are still required separately for iPad apps. The primary sizes are:

  • iPad 13" (iPad Pro): 2064×2752 pixels
  • iPad 12.9" (legacy iPad Pro): 2048×2732 pixels

Apple does not auto-scale iPhone screenshots to iPad — the information density and layout differ too much. If your app ships on iPad, generate a separate iPad set.

How many screenshots can you upload?

Up to 10 per localization. The first 3 screenshots appear in App Store search results — they're the single most important conversion surface. Most Top-100 apps use 6–8 screenshots and lead with their strongest visual.

Design guidelines

  • Text: Aim for 3–5 words per screenshot. Users glance at a tile for under a second on average.
  • Device framing: Optional. Some apps embed their app UI inside an iPhone mockup; others use full-bleed UI. Both convert well.
  • Color: High contrast between the background and the device wins. Subtle gradients lose to bold solid colors in A/B tests.
  • Localization: Apple supports 40+ locales. You upload one set per locale.

Common mistakes

  1. Uploading screenshots at the wrong resolution. App Store Connect silently rejects anything that isn't one of the accepted sizes.
  2. Forgetting safe areas. The top ~40 px of a 1290×2796 screenshot can be partially hidden under the App Store preview card header. Keep critical text out of that zone.
  3. Using transparent backgrounds. PNGs with alpha are accepted but render against App Store's light/dark mode background, which can surprise you. Use opaque backgrounds.
  4. Mixing aspect ratios. All screenshots in the same localization must share the same aspect ratio.

TL;DR checklist

  • Master set at 1290×2796 pixels
  • PNG or JPEG (PNG preferred)
  • Opaque background
  • ≤ 10 screenshots per localization
  • Lead with your strongest visual in the first 3
  • Keep hero text ≤ 5 words

Generate your set with ScreenFast

ScreenFast produces 10 design variants at the exact 1290×2796 master size in under 2 minutes. Paste your App Store URL and the AI handles the export — no Photoshop, no Figma, no manual resize loop.

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